CAR RENTAL ROVANIEMI AURORA & BEYOND
About us · Rovaniemi · 66°N

The People Who Know Lapland by Heart

We are an independent, owner-run company in Rovaniemi. For years we guided visitors through the Arctic. In 2026 we started to rent cars to them too.

Our story

Car Rental Rovaniemi began with tours and activity services. Season after season, we took travellers into the Lapland wilderness. Over time we learned what makes an Arctic trip good, and what can spoil it.

In 2026 we added car rental with one idea: give every customer the same personal service we gave our tour guests. No big counter and no long queue. Instead, a team that answers your questions, listens to your needs, and helps you enjoy every day here.

Because we are small, every booking matters to us — and you actually talk to the people who run the company.

“

I was born and raised in Rovaniemi — this company is as local as it gets. After years running activity and programme services across Lapland, one thing was clear: visitors want a warmer, more personal kind of car rental than the big counters give them. So we built it.

Matias Koski
Founder & CEO
Snow-laden crown-snow trees on the fells of Riisitunturi National Park in Lapland under a bright blue winter sky
Riisitunturi National Park · Lapland

This Is the Backyard We Know by Heart.

What we stand for
01

Personal, Not a Counter

A small family team. We answer you directly, adapt to your plans and truly care about your trip.

02

We Know the Arctic

We have guided travellers in Lapland for years. So we give you real, local advice on roads, weather and places to visit.

03

Built Around Your Needs

We started car rental to serve each traveller personally — flexible pickup, delivery and honest advice.

Ask us anything

We Shoot the Lights Too

We have years of experience in photography, and especially aurora photography. If you want great photos to take home, just ask. We are happy to share camera settings, timing and the best places for photos.

Aurora photographed over a frozen Lapland lake near Rovaniemi
What guests say

Reviews From Our Guests

Google Reviews
From our Google Business Profile

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Recognised & trusted
Official Visit Rovaniemi partner badge — The Official Hometown of Santa Claus
Member

Official Visit Rovaniemi Partner

We are a shareholding member of the official Visit Rovaniemi group, the region's destination organisation.

Sustainable Travel Finland label, awarded by Visit Finland
Certified

Sustainable Travel Finland

We hold the Sustainable Travel Finland label, awarded by Visit Finland for committed, responsible tourism.

Find us in Rovaniemi
Address

Rekkatie 1
96300 Rovaniemi

From the airport

5 Minutes Away

By taxi or Uber to our office — or airport delivery for a fee.

Open

24 / 7

Pick up and return at any hour, for any flight.

Business ID

0186307-8

Registered in Rovaniemi, Finland.

Come Meet Us in Rovaniemi.

Rent a car or van and enjoy the personal service — and the night sky — that comes with it.

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